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European Alternatives to Mattel — EUSwitch

European Alternatives to Mattel

3 European alternatives to Mattel

LEGO

LEGO

World's largest toy company by revenue, iconic interlocking brick system since 1932

Replaces: hasbro, mattel, mega-bloks

Playmobil

Playmobil

German toy brand famous for detailed play sets and 7.5cm figures since 1974

Regional Heritage

Replaces: hasbro, mattel

Schleich

Schleich

German hand-painted animal and fantasy figurines, collector-grade quality since 1935

Replaces: mattel, hasbro