European Alternatives to The North Face

Fjällräven

Sweden

Iconic Swedish outdoor brand famous for Kånken backpack and G-1000 fabric since 1960

Jack Wolfskin

Germany

Germany's largest outdoor brand, full range from mountain to urban outdoor gear

Helly Hansen

Norway

Norwegian outdoor and sailing brand since 1877, invented waterproof fabrics

Mammut

Switzerland

Swiss alpine brand since 1862, premium mountaineering and climbing gear

Haglöfs

Sweden

Swedish premium outdoor brand since 1914, sustainability leader

Salewa

Italy

South Tyrolean mountain sports brand focused on alpine and climbing since 1935

Berghaus

UK

British outdoor brand specializing in waterproof jackets and mountain gear since 1966

Ortovox

Germany

German mountain safety specialist known for avalanche equipment and merino wool base layers

Rab

UK

Sheffield-based mountaineering brand known for world-class down jackets and sleeping bags

Fjällräven Bags

Sweden

Swedish outdoor brand's Kånken backpack is world's most iconic everyday backpack

Sandqvist

Sweden

Swedish bag and accessories brand with minimalist Scandinavian design

Rains

Denmark

Danish waterproof outerwear and bags brand with minimalist rubber-coated designs